Creative & Production Resources, Inc. (CAPRI Events) is
an event-marketing & management company with a seventeen-year history of producing many of Chicago's largest and participatory special events.

CAPRI Events can bring energy and experience
to your company's promotional plans through a high-impact, cost-effective marketing vehicle. Whether this is achieved by including your company in an existing event or the creation of something new, the finished "result" will be a program, designed and executed to achieve your company's unique marketing objectives.

CAPRI Events offers event design, marketing
and production services including:

• Event Concept Development
  Interested in creating your own event? Looking for maximum visibility with less clutter? Let CAPRI Events design a unique special event based specifically on your company's marketing objectives. Whether it's an athletic event, fund-raiser, festival or corporate meeting, CAPRI Events can create the concept, implement the promotions and produce a successful finished product.
• Event Sponsorship
  For companies interested in generating brand awareness, promoting a new product or boosting sales, sponsorship of a special event can be a cost effective tool in achieving your company's objectives and help set you apart in the marketplace. CAPRI Events can create a sponsorship niche within an event that will be cost-effective and right on target.
• Sponsorship Consultation
  Already involved in sponsoring an event? Signing-up does not necessarily guarantee a successful promotion. CAPRI can help you define your sponsorship goals, create promotions around your sponsorship and ensure that you get maximum value for your sponsorship dollars.
• Event Marketing
  CAPRI Events designs & implements comprehensive event marketing programs for sponsors that include:
  • Logo and copy/coupon placement in event collateral
  • Inclusion in print and broadcast advertising
  • Promotional vehicles such as sweepstakes, sales incentives premiums and prizes
  • Opportunities to participate in cross promotions with other Event sponsors
  • Inclusion in public relations campaign
• Event Production
  CAPRI Events implements and executes every aspect of a special event from site selection to post-event analysis. Our experienced staff is expert in:
  • Municipality & venue relations
  • Permits & insurance
  • Negotiation with vendors
  • Product sampling & sales
  • Customer ticketing & registration
  • Media relations
  • On-site marketing and promotion
  • VIP & customer hospitality
  • Product demonstrations and contests
  • Staging, lighting & sound
  • Crowd control & security
  • Budget development
• Post Event Report & Budget Reconciliation
  After the "curtain has dropped," we provide clients with complete documentation of their return-on-investment including:
  • Advertising recap & tear sheets
  • Event collateral samples
  • Media recap & press clips
  • Photo documentation of on-site presence
  • Sweepstakes and prize fulfillment
  • Audience demographics
• Advertising & Public Relations
  If your company is not currently working with a PR or Ad agency, we at CAPRI can assist your company with Event-related public relations planning, media placement and ad creative/production.

 

Call us today (or e-mail: Info@CapriEvents.com) for details on how we can assist your company in the development of an integrated event marketing strategy for the 2003 season.